Before placing a "For Sale" sign on a property, what must a broker obtain?

The requirement for a broker to obtain written consent from the property owner before placing a "For Sale" sign on a property is essential for several reasons. First and foremost, written consent serves as a formal agreement that grants the broker the authority to market the property, ensuring that the owner is fully aware and agreeable to the sale process and any associated advertising measures.

This written consent protects the rights of both the broker and the property owner. It clearly outlines the scope of the broker’s duties and expectations, thereby minimizing any potential disputes that might arise from misunderstandings. In many jurisdictions, including Hawaii, written consent is also a legal requirement that complies with real estate regulations and ethical standards within the industry, safeguarding both parties and promoting transparency in the real estate transaction process.

In contrast, simply having a verbal agreement does not provide the same level of clarity or legal protection. Moreover, permission from neighbors or a real estate contract for sale are not prerequisites for placing a "For Sale" sign; the focus should remain solely on the property owner's consent. Therefore, written consent stands out as the necessary action that a broker must take to comply with legal requirements and ensure professional and ethical conduct in the sale of a property.