What must occur for a gift or prize to be legally awarded in a timeshare promotion in Hawaii?

In Hawaii, for a gift or prize to be legally awarded in a timeshare promotion, the offer must be made prior to the presentation. This requirement ensures transparency and fairness in the promotion, allowing potential consumers to make informed decisions. The advance offer signifies that the recipient understands the terms of the promotion and can engage with the presentation knowing that there is a legitimate gift or prize awaiting them.

This regulation is important to prevent situations where consumers feel coerced into making a purchase in order to receive a promised gift or prize. It encourages ethical marketing practices within the timeshare industry in Hawaii, protecting both the consumers and the integrity of the businesses involved.

Making the offer before the presentation establishes clarity, thereby allowing attendees to participate in the promotion fully aware of their potential rewards, ensuring that their participation is voluntary and not contingent upon immediate purchasing decisions.